I AM NOW was shut down shortly after the offical launch due to Will I AM from the Black Eye Peas opposing the I AM NOW ™ trademark. After speaking with a trademark lawyer, he advised to shut it down before any real legal action was brought to me. Below is the opposition letter from his lawyers.
The name actually came from the Latin word “Now” which is “IAM”. From there I thought a good name would be around a rallying cry “I AM NOW”. What is ironic is that that his name came from actually copying Dr. Seuss's “Sam I Am”. So is life...
Brand & Logo Identity